All Articles — The Infinite Loop
Browse every crawlable article and newsletter edition.
Where Value Leaks, It Pours
The biggest losses in any growth engine happen before the money moves. They live in the negative space: the study that went unreproduced, the founder never backed, the question never asked.
The Tortoise of Truth
A modern twist on the tortoise and the hare. A perspective on truth in the age of AI.
On Maxxing
Maxxing: The word travelled from internet subculture to LinkedIn in a decade. The reflex to dismiss it is wrong. So is the reflex to adopt it.
What is a Token?
A token is not a word. It is a unit of metering, and in the reasoning era it has quietly become the unit of cognition itself.
UK Growth: Boring Wins
Britain has had the lowest investment rate in the G7 for 24 of the last 30 years. The last time it sat at the group's median was 1990, the year the Berlin Wall came down. That single fact does most of the explanatory work for everything that has gone wrong with the British economy since the financia
What is Data?
Your data is now your most important strategic asset. In the agentic era, this is not a slogan. It is a description of what will determine your company's competitive position over the next decade more than your product roadmap, your hiring strategy or your balance sheet.
What is Oil?
Ideas for a Better World No. 65 · May 2026 A typical morning. The alarm sounds on a device housed in polycarbonate. Feet touch a carpet of polypropylene. The shower runs through PVC pipes. Toothpaste comes out of a polyethylene tube onto a nylon brush. The coffee is poured into a cup lined with poly
What is Strategy?
Ideas for a Better World No. 65 · April 2026 Strategy is one of the most misused words in business. Most documents labelled "strategy" are not strategies at all. They are budgets with adjectives, lists of aspirations, or roadmaps masquerading as choice. The result is organisations that are busy, str
It's OK to Feel Lost in AI Right Now
Cut through the AI jargon. We're breaking down how the 'brilliant consultant' in the machine actually works and why the future of tech is all about the plumbing.
Is AI a Race to Zero?
The AI pricing model is a ticking time bomb. As tokens follow the path of the SMS, we’re witnessing a race to zero that will force foundation models to evolve or become mere pipes.
The S-Word: What Nations Actually Mean When They Talk About Tech Sovereignty
Digital sovereignty isn't a buzzword; it's a survival strategy. There is a legal mechanism by which the United States government can, today, shut down significant portions of European public infrastructure. No shots fired. No declaration of war. Just a clause in a terms of service agreement. That is
New Platform, Same Newsletter
The era of platform gatekeeping is over. I built a custom home for our ideas—no paywalls, no algorithms, just pure insight. Dive into why I’m ditching the creator-monetization trap.
Ideas for a Better World #7: Cracking the Code of Life
Ideas for a Better World Weekly dose of inspiration, highlighting simple yet impactful ways to improve our daily lives Created on 2024-10-10 19:53 Published on 2024-10-17 07:30 Unraveling the Secrets of Life—The 2024 Nobel Prize in Chemistry This week, we celebrate a breakthrough that could change t
Ideas for a Better World #6: Are we moving from the Anthropocene to the Synthocene epoch?
Ideas for a Better World Weekly dose of inspiration, highlighting simple yet impactful ways to improve our daily lives Created on 2024-09-17 12:13 Published on 2024-10-10 08:30 Welcome to another edition of the Ideas for a Better World newsletter , where we explore ideas to build a sustainable, thri
Ideas for a Better World #5: The Future of Energy-Efficient Homes
Ideas for a Better World Weekly dose of inspiration, highlighting simple yet impactful ways to improve our daily lives Created on 2024-09-17 08:57 Published on 2024-10-03 08:30 Welcome to this week’s edition of Ideas for a Better World ! Whilst walking around London and Stockholm recently (i've rece
Ideas for a Better World #4: The Most Boring Day in History—Why "Boring" is the New Brilliant
Ideas for a Better World Weekly dose of inspiration, highlighting simple yet impactful ways to improve our daily lives Created on 2024-09-17 07:13 Published on 2024-09-26 07:30 Welcome to Ideas for a Better World ! Today, we’re exploring a powerful idea— boredom —and how it can actually lead to crea
Ideas for a Better World #3: Mastering Brain Health for Peak Performance
Ideas for a Better World Weekly dose of inspiration, highlighting simple yet impactful ways to improve our daily lives Created on 2024-09-15 14:44 Published on 2024-09-19 07:30 In today’s hyper-competitive world, cognitive performance is the ultimate edge. For high-functioning individuals—entreprene
Ideas for a Better World #2: Tackling the Space Junk Problem
Ideas for a Better World Weekly dose of inspiration, highlighting simple yet impactful ways to improve our daily lives Created on 2024-09-05 10:50 Published on 2024-09-12 08:00 Welcome to this week’s edition of Ideas for a Better World , where we explore solutions to pressing global issues. This wee
Ideas for a Better World #1
Ideas for a Better World Weekly dose of inspiration, highlighting simple yet impactful ways to improve our daily lives Created on 2024-09-05 07:37 Published on 2024-09-05 07:58 Small Changes, Big Impact Welcome to the Ideas for a Better World newsletter! In a world that’s constantly evolving, there